Pet Consumption Upgrades Extend to Dog Food Market, Breed-Specific Formulas and Baking Technology Drive Growth

As pets increasingly become valued family members, the canine food segment is also undergoing a structural upgrade. First-half 2026 data shows that online GMV in the pet food sector continues to rise, with further consolidation among leading brands. In the dog food sub-sector, breed-specific formulas and process innovation have emerged as key differentiators. During this year’s 618 festival, […]